Effect of Anchor Text in your link building. (Complete SEO link building tutorial - Part 2)

 Now I will talk about sign boards. You would be curious why I am suddenly blabbering about signboards. Well when we are discussing roads we cant overlook signboards. Signboards are the ones that tell us which road leads us where. So in our Road - Links analogy what do signboards signify? Did you get it? Well they are the anchor texts. Mostly when we click some where it does not show us the URL we are about to visit. Rather it is mostly some text we click that takes us to another page. So I compare the anchor text to Signboards. The anchor text like sign boards do not show us the city. They either show us the name of the city or describe the best thing about the city like "the city of Cashinos". Now as a driver you will have to rely on the signboards to tell you where the road will take you. Similarly the visitors ( human or SE Bot) heavily rely on the anchor text to know what kind of page they are going to open when they click a link. So roads with no signboards are like a kind of trap. Imagine you are first timer on a small road and you see another small road diverging but with no sign boards. Will you dare to take the road? Same holds true for links without anchor texts. The search engine spiders do not bother to follow the links that do not have any anchor text. Mostly newbie developers or smalltime bloggers do this mistake. I have seen many experienced developers do this blunder too. What they do is make Image links to sites or pages. Image links without alt tags for Images are same as links with no anchor texts. Some times some over smart people dupe visitors with white space links. That is you click a sequence of white space smartly disguised with styles and that takes you to another site. Even this kind of links with white spaces as anchor text will be seen as roads without signboards and robots will neglect them. Worse than that there may be penalties for the site that carries the blank links too. You could be totally dropped form the Google index. When I say google it would mean all leading search engines like Yahoo, MSN and other organic search engines. Again misleading signboards are real headaches for a driver. Similarly misleading links are headaches for visitors too. So backlinks to a page that deals with cancer treatment will not benefit form a link from another page that shows in the anchor text "mickey mouse" unless there is some sinister connection between the two topics that I am not aware of. These kind of dupe links can negatively affect the Ranking of the site that it leads to. This is a black hat SEO approach. Its is an unethical way of going higher in SERP by bring your competitor down. But thats dangerous and not fair. I know that is what you are thinking at this point of time. If your business or site is facing problems like this then find the site that is linking to your site with wrong key words. First ask them politely to drop this tactic. If they do not respond to this then report the site to Google or Yahoo or MSN. This will make sure the criminal page and the whole site is sandboxed by search search engines.

The tutorial is not over yet. I prefer to deliver in packets that are small easily chewable, enjoyable and digestable. I will be adding more articles soon in this series of Link building tutorial. If you missed the first part of this article about the basics idea of link and how to use them properly click here.

By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/effect-of-anchor-text-on-link-building.php

Complete SEO link building tutorial - Part 1

Hi Guys today we will be discussing linking strategies. Every one out there form Google to Grandpa tell us to get some links pointing to your site to get reputation in SERPs. Is it not like a thousandth time you have come across such sentences? If you are a new fighter in SEO arena I can understand your situation. You feel like a new driver on the road where you often get caught in traffic jams. Every one tells you to take the flyovers but no one tells you where exactly they are and how to get onto them. (what a stupid analogy; sorry could not find a better one) I am not your driving instructor and I am not an SEO guru yet. But I will take the pleasure of telling you how exactly to get to the flyover. Not only the flyovers but the undergrounds and short cuts as well. Stay tuned and fasten your seat belts. Lets go for a SEO ride.

I have compared Links in SEO with roads and driving. Well a link is just a road between two pages on the world wide web. If there are no proper roads or a great deal of congestion on them there is no doubt drivers have a bad time. So when you link to your page and link from your page to other pages you must make sure the links are good. This is to make sure the drivers on our roads have no problem driving on the roads or finding the roads or making a decision about choosing a road. Yeah yeah I know I did not tell you who the hell are the drivers. You would have guessed it though if a link is a road then a visitor that follows (clicks ) a link is a driver. When I say a visitor then it also includes Search Engine Spiders. In short they could be any human visitor or automated software like Google Bot, Yahoo Slurp etc that follows the links to move from one page to another on the huge WWW landscape. Both the type of visitors are equally important for our sites. Some time SEOs forget that outgoing links or outbound links are also an important parameter in SEO. Though backlinks or inbound links are very important; the outbound links should also be given some thought. Traffic on our roads will be good if there are many drivers moving on them. Mark the word moving. Yes good traffic is not only the number of drivers but the speed with which they move. So it is important that our roads should divert traffic to good localities through yet other roads. I guess too much of metaphors are making you dizzy.

We will now discuss the types of roads; I mean different types of links. When we analyze a particular type for link we will see their advantages and disadvantages. You can then decide for yourselves which links are are better than others. Again I will make use of the Road – Link analogy. There are mostly two kinds of roads. One way roads and two way roads. People prefer one way roads over two way roads. If there are one way roads pointing to a city then it shows the importance of the city. It looks like people do not want to come back from the city. The value of the city rises in public opinion. It holds true in case of sites that have one way links pointing to them. Google values these sites more. So lesson one we learnt today is that One way links are of a far greater value than reciprocal or two way links. A reciprocal links could be an outcome of an understanding between two web masters. This is not natural. On the other hand a lot of one way links to a site shows how important the site is because netizens are selflessly recommending it. It is not always easy to get one way backlinks to a web page. One particular thing we the SEOs make sure is that the page from which they are bringing a link back to their site/page should be relevant to the matter on the page. Say a link form a page about "Gay Marriages" will not have much value when pointing to a page about "Pentium 8" (dont ask me if pentium 8 is out yet... I am an AMD fan). But if the same page links to some news about "Governor Arnold passing a bill legalizing Gay Marriages" or to a page about "Lindsay and Samantha" then it would offer much more value. You may check out this article on the best way to get backlinks for a unique linking approach that I call the Awesome Threesome SEO method.

The tutorial is not over yet. I prefer to deliver in packets small easily chewable, enjoyable and digestable. If you like this and want to know more please proceed to Part Two of this tutorial where We shall discuss Anchor Text and their Effect on Link building and more.


By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/complete-linking-tutorial-part1.php

Awsome threesome approach to most effective linking strategy in Search engine optimization.

I am often faced with this question - "what is the best way to get links back to my site?". Many SEO gurus offer some answers to this big question. I have deviced and perfected a trick that many pioneers of the field agree to be the best way of getting most relevant and most effective back links to your site/page. The page rank that you gather this way virtually unbeatable. I have named this method "the Awesome Threesome approach". Well no perverse ideas here. This is pure white hat search engine optimization strategy.

Some facts about backlinks and how they work the best. Why one way links are better?

The back links are the lifeline of the SEOs aiming to boost the PR of their pages.
Some major facts about back links are:-

One way back links are the best as far as quality and efficacy is considered. This point holds ground because there is a rule of thumb that we SEOs follow while giving or receiving back links. The amount of PR you receive from a page through a back link is directly proportional to the amount of page Rank it holds and inversely proportional to the number of outbound links ( inbound links also matter but in a much different manner) from the page. That is to put it shortly if Page A has 20 out bound links pointing to different other sites/pages on the web then each link is entitled to carry back a PR that is around one twentieth of the amount or PR factor it carries. There are other factors involved as well like the relevance of the page it is linking to and anchor text. But we will take others for granted and discuss the quality of back links in relation to boosting PR. So I hope you will now understand that you are definitely going to get more page rank from a PR 5 site with 1 outbound link as compared to another PR 5 site with 10 outbound links.

What is wrong with two way or mutual linking?

Google sees the one way links as the best. That is you are linking to a page on www and its not linking back to you. If you are mutually linking to each other then its not one way linking and carries much less value as compared to one way links. This should look very natural to any analytic because one page (S1) would link to a site ( S2) only because it contains some thing of importance that is relevant to some content on his page. But if there is a link form S2 pointing back to S1 then it looks more like a collaboration among the owners of the two sites to increase PR. That is why Google gives more weightage to one way links.

The best way of getting one way links is to have quality content on your site. If a reader finds the information useful he will quote the same on bolgs and articles of his own as a reference. Today Q-A or question answer portals are very popular and if some one is responding to a question he quotes his references. In case some one is answering a question based on knowledge gathered from your site he will probably quote the same. This is a natural way of getting backlinks. Another way that is followed by SEOs is article submission and directory submission. This is also good and no doubt effective. But one problem with these practices is that the links you get are not from high page rank web pages. So it may still take you years to achieve a page rank of 5 or more.

One way links - mutual or two way links

Graphical representation of linking methods

This shows page "A" linking to page "B". We call this kind of linking as one way liniks
This shows page "A" linking to page "B" and page "B" reciprocating with a link to page "A". This actualy is valid for the whole site and not just for two pages.

The best way of getting backlinks - Awesome Threesome approach

I am going to discuss a strategy where you can get very effective PR boosts from high quality sites with high PR. The best part the back links will be one way. Now you would ask me why will a site with High page rank point to my site when I am not giving him anything in return for this favour. Well very good question. Now we are definitely going to give him some thing but indirectly of course. I call this strategy the awesome threesome. He he funny right, it definitely is.
Now consider three sites. Site one as A, Site two as B and site three as C. For the best possible result all the three sites A, B and C must deal with the same topic. When I say the site it could be a page too. Now the next condition will be that all of A,B and C must have similar page ranks. Else some one will have an unfair advantage. This is a SEO symbiosis and we all must coexist and evolve. So thats it. I think you would have got it by now. Instead of each one linking to other that we called mutual linking or two way linking which Google hates we follow a triangular linking pattern. Say A links to B and B links to C then to complete the transaction C links to A. Finally what we have is a nexus between three sites where each link is a oneway link form a very related page. This works like magic to boost PR. This will not be considered blackhat technique as ultimately on the world wide web the sites get interlinked. That is the main idea of Internet and Google PR funda. To maximize the effect we reduce the number of links from A,B and C for reasons discussed before.

Looping one way links graphical presentation

As discussed above this is how a triangular looping link between three or more sites looks like. This graphic is enough for those who are already good at SEO. They will know the power behind it and appreciate its simplicity.

Final word on awsome threesome - My most trusted SEO pageranking trick

I hope I answered the big question - "What is the best way of getting backlinks?". If you have any suggestions please feel free to contact me. You may strengthen the awesome threesome to fantastic four or freaky five what ever you like. But it will be difficult to gather 5 partners for sure. So you have now learned one of the big tricks of SEO alchemy. So my dear alchemist its your turn to mint gold. Remember me if you do manage to make some.

By: seo services

Origional Resource: http://www.netgoons.com/search-engine-optimization/best-way-to-get-back-links.php

Effect of page layout and design on Search engine rankings

What most people do not take into account while optimizing their pages for Search Engines is the layout or design of the page in question. If you are serious about getting top places in popular search engines then you better take this factor very seriously.

Now we shall take an overall view of good page structure and its influence. We now know (considering you have read the previous articles) that Google and other similar top search engines that work on search algorithm similar to google are interested in your content and how you present them. The more prominent your key word positions on the page the more weightage will be given to you by the search engine spider. But most of the time our designs have to be attractive to woo the visitor and in these cases the use of images flash animation and html tables makes it difficult for the search engine bots to parse your text. More over some of your links to other pages in your site may not be considered at all. This way you loose page rank too.

How SE bots see and read our page content? Real world analogy.

Now we will do a comparative study of the of real world reading by humans with page reading by SE spiders. Let me tell you its a common and very effective practice among technology manufacturers to mimick real world and natural phenomena in their products. So the automated softwares that read our pages and Index then or Rank them are also built on the same line. They also tend to read the pages in the same way like we do.

Most of our languages are written and read from left to right (except some like Chinese, Arabic and Urdu) so its obvious why bots read your content from left to right. So fact one is the content on left is more important that those on right. Similarly we tend to write and read our sentenses from top to bottom of a page. Keeping this logic in view you should have got it by now that nearer the keyword is to the top of the pages the more weight it gets. So basicaly the weightage starts form the TOP LEFT and goes down decreasing to the BOTTOM RIGHT. Keep this in mind.

What is the best page design for on-page optimization.

Page structure commonly followed by designers

Now let me tell you what is lacking in this kind of structures. As it is visible in the image above the header area on top is the most prominent place of your page. We need to put our most important content here. But now its a trend among designers to make the header as attractive as possible. The result is that its mostly always full of pictures and flash animations. So we have hardly any place here to put text and if we do it doesnot look good. The best way to come around this is to put a graphic background and some designer text over it. Now there is another problem that comes up when we have multiplle pages in the website we need to have a common header that is the identity of the site. This is a tricky issue. I propose three different solutions to this problem.
1. Give no importance to the header at all. So this way the top area will be blanck and the search engine spider starts reading where the header begins. This can be done in another way too. Use javascript to display the header HTML content. This type of content processed and displayed using Javascript is avaided by SE bots/slurps. So finally what you get in eyes of the bots is your content placed directly at the top of the page.
2.Another approach by SEOs is to put the page's key words in alt tags for the header graphics. This may be a smart solution but needs to be done properly. It will be difficult to put header blocks customized in all pages. It is a real headache when it is a thousand pages to customize. If you are not aquainted with any server side programming language like PHP or ASP it time you learn one. Using PHP or ASP you can pre-program the header to take in the key word laced alt tag or css styled headers. The customized content to be used this way can be declared in the page as a string variable and the special header will pick it up.
3. If your header is a complete flash file then google search algorithm will read the content that are in text. For all other search engines like Yahoo Slurp and MSN bot you need a special Search Engine Optimization trick to tell the SE Bot about the content. This is called Flash SEO.

By: seo services

Origional Resource: http://www.netgoons.com/search-engine-optimization/effect-of-page-layout.php

SEO for flash animaitons and movies. Learn to optimize the flash empty space.

Google approved SWFObject helps in Flash SEO. Small tutorial to show you how to do it.

Now most of the SEOs and designers give up when it comes to flash. The general opinion is that Flash animation is not SEO friendly. Designers advise us aginst the flash use on sites and programmers feel awkward when it comes to Search Engine optimization of flash objects. But this is a fact that flash displays can be optimized very easily to generate high search engine rankings without compromising the looks of your site.

Gone are the days when you used to say no to beautiful animaiton with sound effects on your site fearing that it will affect your SEO efforts. Those who did put flash on their sites have a blank area without content as viewed by search engine robots. Now I know you are yelling at me. "What is the solution to this? How can we do SEO for Flash movies and animation?" Just readon.

Google's javascript SwfObject helps in Flash SEO.

As per the latest news Google and Adobe are churning out an algorithm to help search engine crawl flash files too. But its gonna take some time. Till then feel free to use google code to display flash on your site and show content to those who dont have Javascript or Flash players on their browsers. The best thing is a Search Engine Bot or spider is very much similar to such javascript-less and Flash-less browsers. The trick is to display the actual content that you want to show on the site within a named DIV and use javascript to display the flash in it once the page loads. Javascript is a client side scripting language and is not taken into account by the server where the crawling happens. The SE bots are not intrested in your javascript either.

By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/flash-seo-tutorial.php

On page Optimization Techniques in SEO

Now go to google.com. Type “travel agents in canada” (without the quotes) and search. I am giving this example because I belong to the Travel trade and mostly work on this. You can search for other key words which ever you like. If you did a search on google.co.in then most probaly you would see some thing like this. Remember that words like “and”, “in”, “or”, “how” and “to” etc and not considered as keywords. Keep this in mind while selecting your key words.
The spot marked one shows you the number of results returned against the key word you searched. So we know from this that there are 767,000 sites that deal with “travel agents in canada”. We now know how much is our competition. By following my methods you will be able to come on top of these sites only if you show some dedication.
The spot marked one shows you the number of results returned against the key word you searched. So we know from this that there are 767,000 sites that deal with “travel agents in canada”. We now know how much is our competition. By following my methods you will be able to come on top of these sites only if you show some dedication.

Before we start with one of these techniques I will make you familiar with some terminologies. Please pay attention to what I am discussing below. They will be used in all the future lessons that are to follow.

Attack the page title - Step One

Attack the page Title :- This I reckon is the most important onpage optimization factor. The Google bot and other search engine spiders look for the page tilte as a first task on your page. By page title I mean the HTML tag which goes in the tag. Place your most important key word here. The smaller the number or words in title more weight you get for your page by the search engine spiders. Now lets get back to our main key word “travel agents in Canada”. As mentioned earlier we will drop the prepositions and conjugations ( too common words without which the key word meaning will remain intact). So we remove the “in” and our key word looks like “travel agents canada”. Now what you have to do is put a code like this inside the tags. Your final title tag should look something like this. If you want to add another key phrase then club both key phrases together using “|” the pipeline character like this .This stuff in key words is not case sensitive. When you add the page title it shows in the top bar (blue normaly) of your browser to the left of the control box with minimize,maximize,close buttons. It also displays in the task bar in that particular tab in which the page is open.

Appropriate header tags, highliters and alt picture description tags are important On Page SEO factors.

tag The next most important thing after the title tag is the

tag. Now consider this real life scenario – an essay by a student being corrected by a teacher. What will the teacher look for first? Yes the title of the essay or the topic. (We have done the title part). Now she will look for the main heading of the essay. Then see will looks for other sub headers to get an overview of the matter. This is where the

and

tags play their roles. What next then she will look for some special text that the student has highlighted. This action is accomplished by webmaster by making some text that matters the most bold or italic or underline. A good essayist will most likely put down the most improtant facts in the begining of the essay that is in the Introduction part or the first body paragraph. She will then follow it up by recapitulating the main points in the conclusion. We webmasters do it the same way too.

sentence containing main key word

We start our content with this tag. Try to keep this header tag as close to the begining of the page as possible. sont just mention the key word here. Like we did in title. Make it more understandable. In this case case our Key word was "Travel Agents Canada". So our header should look like

Major Travel Agents in CanadaSimilarly use

tags when ever yuu need to give a heading to a paragraph in the body.

Images and Alt (description tags)

Now lets got down to images normally what we do is use images as backgrounds or even if we use the tag we forget the alt tag which is very important. See how the alt attribute in affects your search engine standings.

Highlight your main points properly

As mentioned earlier use proper highlighting tags like , , to obtain the maximum SEO level.

Influence of Key word density in On Page SEO.

We keep the key words in the start of the body text and repeat them in different forms 2- 3 times. We mention the key words in different forms and combination only once or twice in each paragraph of the body. We mention the key word twice in the concluding paragraph. Just the right amount of key words in different forms is important but too many key words will have an negative impact on your page. So be careful while playing with key words. 

By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/on-page-optimization-seo.php

Google tricks and SEO terminology

Common terminologies in SEO and SEO tools.

Lesson one of Search engine Optimization. Today we will learn some SEO concepts and lean to use some SEO tools. I will also tell you some google commands that most people are not aware of.

There are mainly two types of optimization techniques:

1. On page optimization

2. Off page optimization

Before we start with one of these techniques I will make you familiar with some terminologies. Please pay attention to what I am discussing below. They will be used in all the future lessons that are to follow.

Latest User contributed articles on SEO

Does content in anchor text matter and help in SERP ranking

If you liked the free articles on Search Engine Optimization then do mail us. (visit the contact us page for this) We will be adding more articles continually. If you want any thing in particualr you can contact us. We will do our best to process your request. If there is anything lacking in our SEO articles please do let us know. We will be glad for that and we will improve our articles based on your inputs.

By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/articles.php

What is search engine optimization?

How will it help me?

I am writing this article for those who are serious about getting their site to the top of search engine listings like Google, msn, yahoo etc. Don't read another word if search engine optimization is not your priority now. Those who are interested promise me you are going to use my guidelines on your pages to reap financial benefits. Then lets get to the big question.
Lets begin with our primary question. What is Search Engine Optimization (SEO) ?
As per wikipedia :- “Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.” In short this is what you need if you want your site listed when some one searches for a particular keyword in the top search engines. From now on when we say Google it will refer to all major search engines that use organic search method like windows live search, overture, yahoo etc etc. 

What is your Situation? Lets assess your current standings.

Lets assume you are a beginner in web development and SEO arena. I will further assume that you have a website ready where you have the complete authority over the code. You are a blog owner then then it is OK but a website with full control is more preferable. Now lets take it for granted that you have posted various posts or articles and added one of the popular advertising programs to get revenue from the site. I know that most of you urge other people to click your adds and you return the favor by clicking on their adds. This is not advisable and is against the terms and conditions of the of the advertisers. The right way is to attract visitors to your site by Search engine optimization and useful content. Believe me you are not going to achieve anyhting by mutual clicking or referal sign ups. This will get you hardly $100 in two to three months and there is always the fear that Google will ban you anytime. Those who worked on their sites seriously are earning in 1000 dollars every month ans some are even making the same amount every day.

How am I going to help you?

I am going to teach you all about search engine optimization in the comming chapters. Yes there are thousands of tutorials lying around the internet. You are free to take up any one and and waste your time. If your do not have a sound understanding of what SEO is and how it works then I am assuring you non of the SEO tools is going to work for you. More over there are thousands of Jobs in SEO today that require this particular art. Yes, I repeat SEO is an art. I have no vested intrests in this. I will try to sell you any thing. Just because I was tired of explaining Search engine optimization techniques to every one and other I finally decide to write it all down and make it available to one and all. If you think SEO is the solution to your problem then move on to the next chapter. Wish you all the best. 

By: seo services

Origional Resource:  http://www.netgoons.com/search-engine-optimization/what-is-search-engine-optimization.php

What is Favicon.ico?

A favicon (short for "Favorites icon"), also known as a page icon , is a small icon that is used by some browsers to identify a bookmarked Web site.
If you're trying to entice people return to your site from the Explorer's Favorites menu, it helps to prompt them with a special logo of some kind.
The display size of a favicon in the Favorites list is 16x16. Files are recognized by the " .ico " extension. It works in Explorer 5 and above, and new other browsers also have the ability to use the favicon.ico file.
Creating favicon.ico can save your site some bandwidth if you have created a custom "404 File Not Found error" file - that file will be sent by your web server everytime there is a request for a nonexistent "favicon.ico" file.

How Create a Favicon.ico file?

Go to this website: http://www.chami.com/html-kit/services/favicon/ and Simply select a picture, logo or other graphic (of any size/resolution) for the "Source Image" and click "Generate FavIcon.ico " button.
Then upload the file to the Root directory of your site.

By: seo services

Origional Resource:  http://www.netmarketingway.com/newsletter/creating-favicon.htm

Anchor Text Optimization

Anchor text is the visible text showing in a link. In a normally built site, anchor text is usually used to indicate the subject and title of the page that it links to. Search engines put a very big importance on Anchor texts.
Keywords in anchor text enhance the relevance of the target page pertaining to the keywords used.
A mistake some newbies make is to put their website name into the Anchor Text. It is good if your domain contains your keywords, but if not, it is a waste of a perfectly good link. Many web sites no longer ranking because they use their official company name in Anchor Text.

Vary your text throughout your links

Some webmasters have often focused on a single keyword phrase when choosing anchor text, it is important to understand how sites get penalized for having unnatural backlink anchor text.
A site with organic, passively-obtained backlinks will have a wide variety of backlink anchor text variations such as: "official site title", "keyword", "keyword synonym", "www.your-domain.com" and even "click here". People often link to you using the words in your domain name as the link text, so try to vary and combine your keyword throughout your links.
Foe example if your keyword is "laptop" you can use these phrases into anchor text: "cheep laptop", "best laptop", or even "notebook".

Use Anchor Text within your site

A common mistake webmasters make is to use common words like "here" instead of content related keywords within their site. Don't forget to use anchor text when link pages of your site each other.

By: seo services

Origional Resource:  http://www.netmarketingway.com/newsletter/anchor-text.htm

Create a Google Sitemap Quickly

Google Sitemap is a new service that Google has provided to inform and direct crawlers. They want to index more pages and discover the web better and faster. With Sitemaps you can make sure all your pages are crawled and indexed quickly by Google.
This service is free and easy to use. You should create a sitemap file in XML format then submit it to Google Sitemaps and update your site map when change your site.
A sample Sitemap that contains just one URL and uses all optional tags is shown below. The optional tags are in italics.


   
     http://www.example.com/
    2006-01-01
    monthly
     0.8
   

lastmod: The date of last modification of the file.
changefreq: How frequently the page is likely to change.
priority: you set the priority you want Google to place on that page in your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings.
Google has provided a complete help to create sitemap XML here https://www.google.com/webmasters/sitemaps/docs/en/about.html.
But an easy way is using free sitemap generators. http://www.sitemapspal.com and http://www.xm-sitemaps.com are two free sitemap generators. Just enter your URL then generate your sitemap and copy the code into Notpad and save as sitemap.xml.
At last upload it to the root directory of your site and submitting to Google sitemaps then every time change your site go to Google Sitemap and click on the resubmit button.

By: seo services

Origional Resource:  http://www.netmarketingway.com/seo/googl-sitemap.htm

Search Engine and Directory Submission

After designing a website it's time to start thinking about promoting it. Search Engine and Directory Submission are important ways to generate traffic to your website. Search engine and directory submission is the act of getting your web site listed with search engines and directories.
When submitting always be sure to read the submission guidelines. Search engines and directories are different, they have their own rules.
Submitting your website to each search engine and directory individually, you will achieve better results and your website listed quicker.
Whit a good organization you can keep track of your submissions and avoid multiple submissions to the same site. If you submit more than once, some sites will assume you are spamming them.

Search Engine Submission

There are hundreds of "companies" that make claims about submitting your site to thousands of search engines. Avoid these services; it is a complete waste of time and money.
The major search engines are:
Google.com/addurl/
Submit.search.yahoo.com/free/request
Beta.search.msn.com/docs/

Directory Submission

Directories are important because:
They will provide you strong back links.
Improve your popularity.
Generally they are permanent linking.
There are some common rules for directory submission. Follow these rules before you submit your site.
They never accept mirror sites.
Sites with overlapping and repetitive content will not accept.
They generally don't accept sites that redirects on other link.
Sites with 'Under construction' status will not accept.
Affiliate/referral links generally not accept.
Don't use promotional language.
Submit your site in appropriate categories Some of Top Directories.
Free submission:
DMOZ.com/add.html is a massive directory that is republished in several other websites.
Zeal.com/ If your site is non commercial type than you can submit your site to Zeal.com.
Paid submission:
Business.com website submission ($199 annual fee)
Microsoft Bcentral Directory website submission ($49 annual fee)
GoGuides.org website submission ($40 lifetime fee)
Gimpsy.com website submission ($40 lifetime fee)

By: seo services

Origional Resource:  http://www.netmarketingway.com/promotion/search-engin

MSN Optimization at a glance

If you want to be successful at the web, you shouldn't ignore optimization for MSN search engine.
MSN is the third search engine now and has emphasis on using on page optimization techniques, instead Google and Yahoo pay close attention to your incoming link anchor text, so MSN indexes more pages than other search engines, and in result you can rank your pages higher and faster in MSN search engine.
Microsoft has published guidelines for site owners. It is important for MSN that you use well-formed HTML code and don't have broken links in your pages.
They suggest to:

• Use a robots.txt file to control how MSNBot indexes your site, using a robots.txt file is important for other crawlers, too.
  
• Place descriptive content near the top of each web page and make sure each web page has a clear topic and purpose.
  
• Add a website description into a Description meta tag. If you change your content, update your website description.
  

Contents are king for MSN, limit all pages to a reasonable size, whit out picture fewer than 150 KB. Add a site map; this enables MSNBot to find all of your pages easily. Choose one topic for each page.
Avoid loading pages with irrelevant words to increase a page's keyword density and don't use hidden text or links, this means you spam the MSN and they may remove you from their index.
Don't forget that MSN is a very content and keyword sensitive search engine. If you pay close attention to your keywords and content, MSN Search will reward your website with strong search engine rankings.
You can learn more about the MSN Search beta product by reading their blog located here: http://blogs.msdn.com/msnsearch and their site owner suggestion guidelines are located at http://search.msn.com/docs/siteowner.aspx
On page optimization is important for other search engines too, with optimization your page for MSN your ranking will improve in other search engines.

By: seo services

Origional Resource:  http://www.netmarketingway.com/seo/msn-optimization.htm

Website Optimization Factors

n-page optimization (website optimization) can be divided into two branches; factors that depend to the structure of website and factors that depend to content you write.

Website Structure Factors:

•  Domain: Before you pick a domain name you should know your target audience, and what you intend to sell to them. Try to use major keywords in your domain. Using a .com version of a URL is better than other versions.
•  Contact page: Design a contact page and put your E-mail and mail address with phone number.
•  FAQ: design a Frequently Asked Question page. I think each website needs a FAQ page, but it depends to you.
•  About Us: It is necessary everyone visits your website knows who are you, so design an About Us page.
•  Privacy Policy page: I remember the first page of my website that has indexed in Yahoo was the privacy page.
•  Robots.txt file: With robots.txt file you can limit access of search engines to your website.
•  Site map page: Whit site map visitor and search engine can browse your pages easily.
•  404 error page: Create a 404 error page.

Content Optimization Factors: (optimization factors for every page)

•  Page Title: use your keywords on page title.
•  Use

header tags: put your topic in

header tag. •  Keywords Meta Tags
•  Description Meta tag Keywords
•  Add image tags: use Alternative Image Text.
•  Use

header tags for sub heading. •  Keyword Density: The percentage of times a keyword appears on your page, compared to the total number of words on the page.

By: seo services

Origional Resource:  http://www.netmarketingway.com/seo/website-optimization-factors.htm

On-page Optimization is the Key of a successful SEO Strategy

On-page optimization (or website optimization) is what you do on your pages to make them attractive for search engines. On-Page factors are related directly to the content and structure of the website.
Off-page optimization is what you do to increase page rank and link popularity. The goal of Off-page optimization is inbound links.
SEO experts say off-page optimization is more important than on-page optimization because with off-page optimization you can improve your page rank and link popularity; I agree, but I believe that the key is on-page optimization or the key is quality of your website.

Why do I think that On-page optimization is the key?

The goal of off-page optimization is inbound links. Now if you do on-page optimization very well, there are so many eager webmasters that want to exchange link with you.
On-page optimization is important because you should try to write a relevant text to a topic and make a trustworthy and valid web site for search engines.
If you design a quality website and do on-page optimization well, many websites link to your site for free.

How to write a relevant text?

In my idea for writing a relevant text at first you should limit your thought to a specific topic. So search in your mind to find a specific and relevant topic then do keyword research. For example writing about “search engine optimization” is a general topic, but writing about “MSN optimization” is very better.
Sometimes people focus so much on SEO that they forget their visitors. Notice that the first aim is to satisfy visitors. If you do this, search engines always attention to your website, because search engines provide their result to satisfy their searchers.
On-page optimization (website optimization) can be divided into two branches; factors that depend to the structure of website and factors that depend to content you write.

By: seo services

Origional Resource:  http://www.netmarketingway.com/seo/onpage-optimization.htm